Preface, Basic Concepts, Introduction, Theories of Competition and Monopoly, Market Structure, Defining Markets and Categories of Competition, Market Structures in the US Economy, Performance, Market Power's Effects on Prices and Profits and Efficiency, Technological Progress, Fairness in Distribution and Other Values, Determinants of Market Structure, Finance and Mergers and Public Policies, The Economies and Diseconomies of Scale, Behavior and Related Topics, Concepts and Conditions, Monopoly and Dominance and Entry, Price Discrimination, Theories of Oligopoly, Collusion in Real Markets, Vertical Conditions and Size and Diversification, Product Differentiation and Especially Advertising, Industry Case Studies, Dominant Firms: Eastman Kodak and AT&T and Boeing and Newspapers, Antitrust Policies, Regulation and Deregulation and Privatization, Further Study, Appendixes, Index.