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035 _a15645
020 _a412468107
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aManagement Projects / Design, Research and Presentation
260 _bChapman & Hall,
_c1994
300 _a198
520 _aPreface, Acknowledgements, Introduction, What is a Project?, Why Projects Sometimes Fail, Choosing a Subject, Research Methodology, Scientific Method, A Multi-Method Approach, The Search for Reliable Knowledge, New Methods in Management Research, Classic Examples of Management Research, In Search of Excellence, Industry Analysis and Generic Strategies, Culture's Consequences, Reporting the Research, Managing the Data, The Written Report, The Oral Presentation, Conclusion, Bibliography, Index.
700 1 _aRaimond Paul
_91604
942 _cBK
999 _c1209
_d1209