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035 _a15743
020 _a538867701
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aConsumer Behavior / And Marketing Action
250 _a6th
260 _bSouth-Western Publishing Co,
_c1998
300 _a720
505 0 _aConsumer Behavior: A Managerial and Consumer Perspective, Consumer Decision Making, The Individual Consumer: Cognitive and Experiential Processes, The Individual Consumer: Characteristics and Lifestyles, Consumers and Cultural Influences, Group Influences, Index.
520 _aConsumer Behavior: A Managerial and Consumer Perspective, Consumer Decision Making, The Individual Consumer: Cognitive and Experiential Processes, The Individual Consumer: Characteristics and Lifestyles, Consumers and Cultural Influences, Group Influences, Index.
700 1 _aAssael Henry
_91716
942 _cBK
999 _c1298
_d1298