000 00918cam a22002294a 4500
005 20250605164004.0
008 250528s ||||||||||||||||||||||||d
035 _a15755
020 _a003098016X
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aCustomer Behavior / Consumer Behavior and Beyond
260 _bThe Dryden Press,
_c1999
300 _a864
505 0 _aThe Customer: Key to Market Success, Determinants of Customer Behavior, The Customer's Mind-Set, Customer Decision Making, Customer Focused Marketing, Cases, Glossary, Index.
520 _aThe Customer: Key to Market Success, Determinants of Customer Behavior, The Customer's Mind-Set, Customer Decision Making, Customer Focused Marketing, Cases, Glossary, Index.
700 1 _aMittal Banwari
_91729
700 1 _aNewman Bruce I
_91730
700 1 _aSheth Jagdish N
_91731
942 _cBK
999 _c1310
_d1310