000 00944cam a22002174a 4500
005 20250605164005.0
008 250528s ||||||||||||||||||||||||d
035 _a15783
020 _a712110615
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aRetail Management / Third Edition
250 _a3rd
260 _bM&E Pitman Publishing,
_c1996
300 _a278
520 _aThis book offers a clear and concise treatment for any first course in the subject. Preface, Retailing and the Consumer, The Retail Industry, International Retailing, The Retailing Environments, Segmentation, The Retail Mix, Store Location, Buying, Pricing, Personal Selling, Atmosphere and Layout, Administration, Financial Planning, Property and Location Development, Retailing and the Law, Bibliography, Case Studies, Index.
700 1 _aBrittain Paul
_91765
700 1 _aCox Roger
_91766
942 _cBK
999 _c1337
_d1337