000 01013cam a22002294a 4500
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035 _a15795
020 _a470093269
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aManaging Innovation / Integrating Technological, Market and Organizational Change
250 _a3rd
260 _bJohn Wiley & Sons, Ltd,
_c2005
300 _a582
520 _aThis book is an established best-selling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. Managing For Innovation, Taking a Strategic Approach, Establishing Effective External Linkages, Building Effective Implementation Mechanisms, Creating the Innovative Organization, Assessing and Improving Innovation Management Performance, Index.
700 1 _aBessant John
_91779
700 1 _aPavitt Keith
_91780
700 1 _aTidd Joe
_91781
942 _cBK
999 _c1347
_d1347