000			00972cam a22002294a 4500
005			20250605164010.0
008			250528s ||||||||||||||||||||||||d
035			_a15929
020			_a132325470
040			_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2
245	1		_aStrategic Marketing for Nonprofit Organizations / Fifth Edition
250			_a5th
260			_bPrentice Hall, _c1996
300			_a634
505	0		_aPreface, Acknowledgements, Developing a Customer Orientation, Strategic Planning and Organization, Developing and Organizing Resources, Designing the Marketing Mix, Controlling Marketing Strategies, Index.
520			_aPreface, Acknowledgements, Developing a Customer Orientation, Strategic Planning and Organization, Developing and Organizing Resources, Designing the Marketing Mix, Controlling Marketing Strategies, Index.
700	1		_aAndreasen R. Alan _91962
700	1		_aKotler Philip _91146
942			_cBK
999			_c1476 _d1476