| 000 | 00886cam a22001934a 4500 | ||
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| 005 | 20250605164011.0 | ||
| 008 | 250528s ||||||||||||||||||||||||d | ||
| 035 | _a15976 | ||
| 020 | _a415102367 | ||
| 040 |
_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2 |
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| 245 | 1 | _aEffective Marketing / Self-Development for Managers | |
| 260 |
_bRouledge, _c1994 |
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| 300 | _a152 | ||
| 520 | _aThis book will be ideal for those who need to grasp the essentials of marketing quickly. List of Figures, What is Marketing About, Understanding what we can't control, Understanding customers and consumers, Information for Marketing, Using what we can control, Existing products and new Products, Setting the Price, Communicating with Markets, Distributing the Products, Putting it all together, References, Index. | ||
| 700 | 1 |
_aRandall Geoffrey _92023 |
|
| 942 | _cBK | ||
| 999 |
_c1522 _d1522 |
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