000			00974cam a22001934a 4500
005			20250605164013.0
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035			_a16032
020			_a750601094
040			_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2
245	1		_aThe Principles and Practice of Selling / Published on Behalf of the Chartered Institute of Marketing
260			_bButterworth Heinemann, _c1990
300			_a160
520			_aThe Book examines the attributes sales people require and shows how they can develop themselves to improve their performance. Preface, The Salesman, The Product, Planning a Sales Journey and Prospection, The Sales Interview, Psychological Consideration of Moods and Motives, Overcoming Objections and Handling Complaints, Sales Reporting and Records, Variations in Selling Situations, Selling to Industry, Career Prospects, Bibliography, Index.
700	1		_aGillam Alan _92071
942			_cBK
999			_c1574 _d1574