| 000 | 00762cam a22002174a 4500 | ||
|---|---|---|---|
| 005 | 20250605164013.0 | ||
| 008 | 250528s ||||||||||||||||||||||||d | ||
| 035 | _a16050 | ||
| 020 | _a002946241X | ||
| 040 |
_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2 |
||
| 245 | 1 | _aPromotion / Products, Services, and Ideas | |
| 250 | _a2nd | ||
| 260 |
_bKincaid M. William, _c1990 |
||
| 300 | _a404 | ||
| 505 | 0 | _aBackground and Perspective, The External Environment, Market Analysis, Organization and Finance, The Promotion Mix, Epilogue. | |
| 520 | _aBackground and Perspective, The External Environment, Market Analysis, Organization and Finance, The Promotion Mix, Epilogue. | ||
| 710 | 2 |
_aMacmillan Company _99720 |
|
| 942 | _cBK | ||
| 999 |
_c1590 _d1590 |
||