| 000 | 01011cam a22002174a 4500 | ||
|---|---|---|---|
| 005 | 20250605164014.0 | ||
| 008 | 250528s ||||||||||||||||||||||||d | ||
| 035 | _a16076 | ||
| 020 | _a30515629 | ||
| 040 |
_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2 |
||
| 245 | 1 | _aExploring Marketing Research / International Edition | |
| 250 | _a4th | ||
| 260 |
_bThe Dryden Press, _c1991 |
||
| 300 | _a836 | ||
| 505 | 0 | _aIntroduction, Beginning Stages of the Research Process, Research Designs for Collecting Primary Data, Measurement Concepts, Sampling and Fieldwork, Data Analysis and Presentation, Comprehensive Cases with Computerized Databases, Glossary of Terms. | |
| 520 | _aIntroduction, Beginning Stages of the Research Process, Research Designs for Collecting Primary Data, Measurement Concepts, Sampling and Fieldwork, Data Analysis and Presentation, Comprehensive Cases with Computerized Databases, Glossary of Terms. | ||
| 700 | 1 |
_aZikmund William _92115 |
|
| 942 | _cBK | ||
| 999 |
_c1615 _d1615 |
||