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035 _a16670
020 _a130479136
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aThe Strategy Process / Concepts, Contexts, Cases: Global Fourth Edition
250 _a4th
260 _bPrentice Hall,
_c2003
300 _a498
520 _aExploring a full variety systematically will create a deeper and more useful appreciation of the strategy process. Acknowledgements, Introduction, Strategies, Strategists, Formulating Strategy, Analyzing Strategy, Strategy Formation, Strategy Change, Forces, Cognition, Organization, Technology, Collaboration, Globalization, Values, Contexts, Managing Start-Ups, Managing Maturity, Managing Experts, Managing Innovation, Managing Diversity, Managing Otherwise, Bibliography for Readings, Name and Subject Index.
700 1 _aGhoshal Sumantra
_91325
700 1 _aLampel Joseph
_91811
700 1 _aMintzberg Henry
_9957
700 1 _aQuin Brian James
_91324
942 _cBK
999 _c2145
_d2145