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040			_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2
245	1		_aCorporate Strategy and Business Planning
250			_a1st
260			_bM&E Pitman Publishing, _c1996
300			_a360
520			_aThis book gives all the essential information needed to identify central issues in Strategic Management and Planning. Preface, Business Strategy, The Nature of Strategic Management, Objectives, Strategy Formulation, Forecasting, Management Audits and Environmental Analysis, Change and Chaos and the Learning Organization, Strategy and Structure, Ethical Considerations, Functional Strategies, Marketing Strategy, Financial Strategy, Human Resources Strategy, Information Technology Strategy, Manufacturing Strategy, Strategies for the Internationalization of Operations, Planning and Control, Corporate Planning, Techniques of Planning, Operational Planning, Management Control, Appendices, References and Bibliography, Examination Technique, Sample Examination Questions, Index.
700	1		_aBennett Roger _91002
942			_cBK
999			_c2291 _d2291