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035 _a17318
020 _a415125049
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aThe Management of International Tourism / Second Edition
250 _a2nd
260 _bRouledge,
_c1995
300 _a230
520 _aThe authors in this book clearly explain key business concepts and how they apply to the management of international tourism businesses. Preface, The Environment of International Tourism, The International Tourism Industry, Tourism Demand, Methods of Operation, The International Marketing of Tourism, Finance and Control, Organization and Staffing, Research and Innovation, Corporate Strategies for International Tourism, International Tourism: The Future, References.
700 1 _aBrooke Michael Z
_91001
700 1 _aBuckley Peter J
_93478
700 1 _aWitt Stephen F
_91610
942 _cBK
999 _c2746
_d2746