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035 _a17383
020 _a751721204
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aBusiness Basics / A Study Guide for Degree Students
250 _a2nd
260 _bBpp Publishing,
_c1997
300 _a432
520 _aThe book gives substantial coverage of core topics which highlights key definitions, and builds a solid foundation for further study and for the use of business knowledge and skills in practice. Preface, The Nature and Scope of Economics, Price Theory - Supply and Demand, Elasticity of Demand and Supply, Market Failure: Externalities and Intervention, Theory of the Firm: Production and Costs, Factor Markets and Factor Rewards, Market Structures: From Perfect Competition to Monopoly, Monopolistic Competition and Oligopoly, Money and Banking, The Central Bank and the Financial Markets, National Income Analysis, National Income and Unemployment, Unemployment and Inflation, The Demand for and Supply of Money, Fiscal Policy, International Trade, The Balance of Payments and Exchange Rates, Glossary, Index.
942 _cBK
999 _c2806
_d2806