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035 _a17528
020 _a1861529643
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aStrategy / Process, Content, Context: An International Perspective
250 _a3rd
260 _bThomson,
_c2004
300 _a960
520 _aThe authors carefully guide the student through the many, often conflicting perspectives in the field of strategy, in order to help them become critical and creative strategic thinkers. Strategy, Introduction, Strategy Process, Strategy Thinking, Strategy Formation, Strategy Change, Strategy Content, Business Level Strategy, Corporate Level Strategy, Network Level Strategy, Strategy Context, The Industry Context, The Organizational Context, The International Context, Purpose, Organizational Purpose, Cases.
700 1 _aDe Wit Bob
_93674
700 1 _aMeyer Ron
_93675
942 _cBK
999 _c2936
_d2936