| 000 | 01381cam a22001934a 4500 | ||
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| 005 | 20250605164111.0 | ||
| 008 | 250528s ||||||||||||||||||||||||d | ||
| 035 | _a17898 | ||
| 020 | _a140091121 | ||
| 040 |
_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2 |
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| 245 | 1 | _aCorporate Strategy / With an Introduction by Sir John Harvey-Lones | |
| 260 |
_bPenguin Books, _c1968 |
||
| 300 | _a286 | ||
| 520 | _aSuccessful entrepreneurs rise above the urgent day-to-day problems and seize opportunities by planning strategically. Introduction, Acknowledgements, Strategy Formulation, Structure of Business Decisions, A Model for Strategic Decisions, Objectives, A Practical System of Objectives, Synergy and Capability Profiles, Concept of Strategy, Diversification and Internalization, Competitive Analysis, Portfolio Analysis, Choice of Portfolio and Competitive Strategies, Uses of Strategy, General Management Capability, The Need for Entepreneurial Capability, Diagnosing General Management Capability, Planning Strategic Posture Transformation, Assuring Coexistence of Competitive and Entrepreneurial Activities, Resistance to Change, Four Approaches to Managing Discontinuous Change, The Accordion Method for Managing Change, Overview of Strategic Behaviors, Reference, Name and Subject Index. | ||
| 700 | 1 |
_aAnsoff Igor H. _92764 |
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| 942 | _cBK | ||
| 999 |
_c3297 _d3297 |
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