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035 _a17899
020 _a412486008
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aEuropean Cases in Strategic Management
260 _bChapman & Hall,
_c1995
300 _a436
520 _aThis unique collection contains 21 case studies in strategic management written and developed at Europe's leading business schools. Preface, Introduction, Entering the Business of Business Integration, Digital Equipment Corporation International: Competing Through Co-operation, DRG Plastic Films: The European Stretch Film Industry, Note for the Major Appliance Industry in 1988, Info service: Strategic Decision Making Simulation, International Distillers and Vintners, Note of the European Airline Industry, Scandinavian Airlines System in 1988, Sports: Challenge and Response in Post-Communist Poland, Storehouse, Taurus Hungarian Rubber Works: Implemented a Strategy for the 1990s.
700 1 _aEccles Tony
_94199
700 1 _aGhoshal Sumantra
_91325
700 1 _aHenry John
_94200
700 1 _aJenster Per
_94201
942 _cBK
999 _c3298
_d3298