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035 _a17923
020 _a132968495
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aExploring Corporate Strategy / Third Edition
250 _a3rd
260 _bPrentice Hall,
_c1993
300 _a432
520 _aThe book presents a critique of Porter's generic strategies and a marker-led framework for considering generic strategies. Preface, Introduction, Corporate Strategy: An Introduction, Strategic Management in Practice, Strategic Analysis, Analyzing the Environment, Analyzing Resources and Strategic Capability, Culture and Stakeholder Expectations, Strategic Choice, Strategic Options, Strategic Evaluation 1: Assessing the Suitability of Strategies, Strategic Evaluation 2: Making Choices, Strategy Implementation, Planning and Allocating Resources, Organization Structure and Design, Managing Strategic Change, Index.
700 1 _aJohnson Gerry
_91786
700 1 _aScholes Kevan
_91787
942 _cBK
999 _c3322
_d3322