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035 _a17927
020 _a130807400
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aExploring Corporate Strategy / Text and Cases: Fifth Edition
250 _a5th
260 _bPrentice Hall Europe,
_c1999
300 _a974
520 _aThis book remains the essential tool of Strategy Teaching. Preface, Introduction, Corporate Strategy: An Introduction, Strategic Management in Practice, Strategic Analysis, Analyzing the Environment, Resources and Competences and Strategic Capability, Stakeholder Expectations and Organizational Purposes, Strategic Choice, Bases of Strategic Choice, Strategic Options: Directions and Methods of Development, Strategy Evaluation and Selection, Strategic Implementation, Organization Structure and Design, Resource Allocation and Control, Managing Strategic Change, Case Studies, Glossary, General Index.
700 1 _aJohnson Gerry
_91786
700 1 _aScholes Kevan
_91787
942 _cBK
999 _c3326
_d3326