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245 1 _aMoments of Truth / New Strategies for Today's Customer - Driven Economy
250 _a1st
260 _bHarper Collins Publishers,
_c1989
300 _a142
520 _aThis book is about the importance of responding to a changing marketplace, and offers proof that the search for corporate excellence is neither monopolized by, nor restricted to, American finance and industry. Foreword, A Moment of Truth, The Vingresor and Linje Flyg Turnarounds, The SAS Turnaround, Profession: Leader, Setting the Strategy, Flattening the Pyramid, Taking Risks, Communicating, Boards and Unions, Measuring Results, Rewarding Employees, The Second Wave.
700 1 _aCarlzon Jan
_95141
942 _cBK
999 _c4173
_d4173