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| 245 | 1 | _aThe Hidden Persuaders / What Makes us Buy, Believe, even vote, the way we do? | |
| 260 | _c1957 | ||
| 300 | _a248 | ||
| 520 | _aThis book answers hundreds of questions with facts that show how advertising men are using our hidden urges and frustrations to sell everything from gasoline to politicians. The Depth Approach, Persuading us as Consumers, Persuading us as Citizens, In Retrospect, Index. | ||
| 700 | 1 |
_aPackard Vance _95301 |
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| 700 | 1 |
_aPocket Cardinal _95302 |
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| 942 | _cBK | ||
| 999 |
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