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005			20250605164147.0
008			250528s ||||||||||||||||||||||||d
035			_a19240
020			_a256094098
040			_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2
245	1		_aConsumer Behavior / Implications for Marketing Strategy
250			_a5th
260			_bIrwin Mcgraw-Hill, _c1992
300			_a678
505	0		_aIntroduction, Consumer Behavior and Marketing Strategy, External Influences, Cross-Cultural Variations in Consumer Behavior, The Changing American Society, Social Stratification, Group Influence on Consumer Behavior, Group Communications, Household Structure and Consumption Behavior, Perception, Motivation and Personality and Emotion, Lifestyle, Situational Influences, Information Search, Alternative Evaluation and Selection, Outlet Selection and Purchase, Postpurchase Processes, Organizational Buyer Behavior, Index.
520			_aIntroduction, Consumer Behavior and Marketing Strategy, External Influences, Cross-Cultural Variations in Consumer Behavior, The Changing American Society, Social Stratification, Group Influence on Consumer Behavior, Group Communications, Household Structure and Consumption Behavior, Perception, Motivation and Personality and Emotion, Lifestyle, Situational Influences, Information Search, Alternative Evaluation and Selection, Outlet Selection and Purchase, Postpurchase Processes, Organizational Buyer Behavior, Index.
700	1		_aBest Roger J. _91711
700	1		_aConey Kenneth A _91712
700	1		_aHawkins Del I _91713
942			_cBK
999			_c4506 _d4506