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035 _a14846
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040 _aGR-AtMCL
_bgre
_dGR-AtMCL
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245 1 _aMedia Moguls
260 _bRouledge,
_c1992
300 _a262
520 _aThe writers in this book show how a handful of own-and-operate entrepreneurs run their empires with a highly eccentric and highly political management style. Acknowledgements, Introduction, Western European Media Industry Case Studies, Western European Television and the North Atlantic Setting, New Agencies and the Data Business, European Media Lobbying, Media Moguls in Western Europe, Euro-Media Moguls, Media Moguls in Britain, Media Moguls in France, Media Moguls in Italy, Media Moguls in Germany, Conclusion: Europe's Future Media and Moguls, Notes, Further Reading, Index.
700 1 _aPalmer Michael
_9617
700 1 _aTunstall Jeremy
_9618
942 _cBK
999 _c457
_d457