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| 005 | 20250605164211.0 | ||
| 008 | 250528s ||||||||||||||||||||||||d | ||
| 035 | _a20287 | ||
| 020 | _a28087550 | ||
| 040 |
_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2 |
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| 245 | 1 | _aSales and Marketing for Hotels, Motels, and Resorts / Marketing Hospitality | |
| 260 | _c1992 | ||
| 300 | _a190 | ||
| 520 | _aPreface, Author's Acknwoledgements, Understanding Hospitality Marketing, Understanding Transactions, Understanding Client Behavior, Understanding Pricing Strategies, Marketing Organization, Market Research and Planning, Marketing Communications, Marketing to Organizations, Personal Selling, Study Guide, Glossary, Index. | ||
| 700 | 1 |
_aFoster Dennis L _93533 |
|
| 942 | _cBK | ||
| 710 | 2 |
_aMacmillan/Mcgraw-Hill _99790 |
|
| 999 |
_c5411 _d5411 |
||