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245 1 _aIntroduction to the Hospitality Industry / Seventh Edition
250 _a7th
260 _bJohn Wiley & Sons, Ltd,
_c2009
300 _a540
520 _aThis book gives students the foundation they need to thrive in today's hospitality industry, covering everything from finance to operational issues. Perspectives on Careers in Hospitality, The Hospitality Industry and You, Forces Affecting Growth and Change in the Hospitality Industry, Food Service, The Restaurant Business, Restaurant Operations, Restaurant Industry Organization: Chain and Independent or Franchise, Competitive Forces in Food Service, On-Site Food Service, Issues Facing Food Service, Lodging, Lodging: Meeting Guest Needs, Hotel and Lodging Operations, Forces Shaping the Hotel Business, Competition in the Lodging Business, Travel and Tourism, Tourism: Front and Center, Destinations: Tourism Generators, Hospitality as a Service Industry, The Role of Service in the Hospitality Industry, Index.
700 1 _aBarrows Clayton W.
_97010
700 1 _aPowers Tom
_97011
942 _cBK
999 _c6071
_d6071