000			01636cam a22002054a 4500
005			20250605164242.0
008			250528s ||||||||||||||||||||||||d
035			_a21352
020			_a9780073381343
040			_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2
245	1		_aInternational Business / Competing in the Global Marketplace
250			_a7th
260			_bIrwin Mcgraw-Hill, _c2009
300			_a740
520			_aThis book maintains a tightly integrated flow between the chapters and identifies how real managers succeed or fail in the global economy. Introduction and Overview, Globalization, Country Differences, National Differences in Political Economy, Differences in Culture, Ethics in International Business, Nike: The Sweatshop Debate, Etc-aSketch Ethics, The Global Trade and Investment Environment, International Trade Theory, The Political Economy of International Trade, Foreign Direct Investment, Regional Economic Integration, The Politics of Trade in Steel, The Global Monetary System, The Foreign Exchange Market, The International Monetary System, The Global Capital Market, The Tragedy of the Congo, The Strategy and Structure of International Business, Entry Strategy and Strategic Alliances, Toyota: The Rise of a Global Corporation, Nestle: Global Strategy, International Business Operations, Exporting and Importing and Countertrade, Global Marketing and R&D, Global Human Resource Management, Accounting in the International Business, Financial Management in the International Business, Molex, Glossary, Index.
700	1		_aHill W. Charles _91022
942			_cBK
999			_c6417 _d6417