000			02567cam a22002414a 4500
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020			_a70358257
040			_aGR-AtMCL _bgre _dGR-AtMCL _eAACR2
245	1		_aStarting and Managing the Small Business
250			_a3rd
260			_bMcgraw Hill, Inc, _c1993
300			_a714
505	0		_aPreface, What You Should Bring to Your Business, The Need for Balanced Business Experience, Personal Sectors in Starting a Business, Finding a Sound Idea for a Business, Understanding Marketing for Your Small Business, Your Small Business as a Marketing System, Analyzing Your Market and Consumer Behavior, Reaching Your Customer, Managing Your Customer Relations, Retail and Service and Manufacturing Businesses, Controlling Your Retail Operations, Marketing the Service Business, Managing International Trade, Managing Your Manufacturing Operations, Achieving Proactive Financial Management, Raising Money for Your Business, Managing Your Financial Requirements, Management Information and Computers, Buying a Business Opportunity, Buying a Going Business, Is Franchising the Way to Go?, Deciding on Some Key Legal Matters, Some Crucial Management Functions, Managing Business Risk, Managing Your Personnel Function, Surving: Managing for Productivity and Growth, Appendices, Glossary, Index.
520			_aPreface, What You Should Bring to Your Business, The Need for Balanced Business Experience, Personal Sectors in Starting a Business, Finding a Sound Idea for a Business, Understanding Marketing for Your Small Business, Your Small Business as a Marketing System, Analyzing Your Market and Consumer Behavior, Reaching Your Customer, Managing Your Customer Relations, Retail and Service and Manufacturing Businesses, Controlling Your Retail Operations, Marketing the Service Business, Managing International Trade, Managing Your Manufacturing Operations, Achieving Proactive Financial Management, Raising Money for Your Business, Managing Your Financial Requirements, Management Information and Computers, Buying a Business Opportunity, Buying a Going Business, Is Franchising the Way to Go?, Deciding on Some Key Legal Matters, Some Crucial Management Functions, Managing Business Risk, Managing Your Personnel Function, Surving: Managing for Productivity and Growth, Appendices, Glossary, Index.
700	1		_aCloud Douglas _9986
700	1		_aHemphill M. John _9987
700	1		_aKuriloff H. Arthur _9988
942			_cBK
999			_c728 _d728