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035 _a14444
020 _a256095485
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aUnderstanding Business / Third Edition
250 _a3rd
260 _bIrwin Mcgraw-Hill,
_c1993
300 _a952
520 _aBusiness Trends and the Economic Environment, Career and Course Resources, Trends Affecting Business, World Economic Systems, Economic Issues Affecting Business, Business Formation, Entrepreneurship and Franchising, Entrepreneurial Readiness Questionnaire, Starting a Small Business, Forms of Business Organization, Fundamentals of Marketing, Marketing Principles, Product Development and Pricing, Distribution: Wholesaling and Retailing, Promotion and Marketing Research, Management, Management and Leadership, Organizing a Business, Production and Operations Management, Management Tools for the Information Age, Helpful Computer Terms, Management of Human Resources, Motivation, Human Resource Management, Getting the Job You Want, Employee-Management Issues: Unions and Executive Compensation and Pay and Equity and Other Issues, Accounting and Finance, Accounting Fundamentals, Financial Ratios, Financial Management, Stock and Bonds, Money and Financial Institutions, Financial Planning.
700 1 _aMchugh James M
_9109
700 1 _aMchugh Susan M
_9110
700 1 _aNickels William G
_9111
942 _cBK
999 _c76
_d76