000 01817cam a22002174a 4500
005 20250605164327.0
008 250528s ||||||||||||||||||||||||d
035 _a23086
020 _a273688014
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aThe Business of Tourism Management
250 _a1st
260 _aHarlow, England
_bFt Prentice Hall,
_c2006
300 _a580
520 _aThis book provides an introduction to key aspects of tourism, and to the practice of managing a tourism business. The Context of Tourism, Introduction and the Unique Evolution of Tourism as Business, The Structure of the Tourism and Travel Industry, The Role of the State in Tourism, Business Functions Applied to Tourism, Organisational Behaviour in Tourism Businesses, Human Resource Management in Tourism Businesses, Marketing in Tourism, Finance and Accounting for Tourism, Managing a Small Non - Profit Tourism Organisation, Analysis of the Business Environment and Strategy in Tourism, Quality and Yield Management in Tourism Businesses, Information Technology and Management Information Systems in Tourism, Management Issues Specific to Tourism Businesses, Tourism Businesses and the Law, Visitor Attraction Management, Sports Tourism, The Economic Impact of Tourism, Managing Sociocultural Impacts of Tourism, Managing the Environmental Impacts of Tourism, The Accommodation Subsector, Mass Tourism Businesses 1: Tour Operators, Mass Tourism Businesses 2: Travel Agents, Managing the Transport Subsector in Tourism, Developing Mass Tourism in Developing Nations, The Management of Heritage and Cultural Tourism, Conclusion: The Future of the Tourism Industry, Glossary, Index.
700 1 _aBeech John
_98638
700 1 _aChadwick Simon
_98639
942 _cBK
999 _c8116
_d8116