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245	1		_aStrategic Management for Hospitality and Tourism
250			_a1st
260			_bElsevier - Butterworth Heinemann, _c2010
300			_a336
520			_aA vital text for all those studying cutting edge theories and views on strategic management. Preface, Introduction to Strategy, Introduction to Strategic Management, Strategic Managemenent in Hospitality and Tourism, Strategy Context, The Hospitality and Tourism Industry Context, The Organisational Context, Strategy Content, Business - Level Strategies, Corporate - Level Strategies, Network - Level Stategies, The Strategy Process, Strategy Formation - Strategy Formulation and Implementation, Strategy Implementation and Change, Synthesis, Conclusions: Relating Content and Context and Process, Case Studies, Conclusions: Relating Content and Context and Process, Ocean Park: In the Face of Competition from Hong Kong, Six Flags: Is Recovery on the Horizon?, The Implementation Process of a Revenue Management Strategy in Britcho Hotels, Global Hotels and Resorts: Building Lonmg - Term Customer Relationships, Entrepreneurship and Leadership in Hospitality: Insights and Implications for Hospitality and Tourism Education, Index.
700	1		_aAltinay Levent _96949
700	1		_aChathoth Prakash K _98789
700	1		_aOkumus Fevzi _98790
942			_cBK
999			_c8239 _d8239