000 00956cam a22001934a 4500
005 20250605163948.0
008 250528s ||||||||||||||||||||||||d
035 _a15270
020 _a333946014
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _ae-shock: The New Rules / e-strategies for retailers and manufacturers
260 _bPalgrave Macmillan,
_c2001
300 _a336
520 _aThe New Rules of the Game, Overview: the Key Conclusions, Definitions and Consumer Trends, Learning from the Pioneers in Electronic Selling, How Can Retailers Respond, Ten Strategic Options for Retailers, The Store of the Future, The World is Changing: Assets to Knowledge, Structural Difficulties with the Internet will be Overcome, How Can Manufacturers Respond, Then Strategic Options for Manufacturers, The Next Wave in Electronic Shopping.
700 1 _aDe Silver-Kare Michael
_91165
942 _cBK
999 _c863
_d863