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035 _a23675
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
245 1 _aThe Impact of Complaint Handling on Customers' Attitudes and Behavior Towards Brands/Some Multi-Industry Evidence
260 _c2009
300 _a85
520 _aResearch Certification, Abstact, Acknowledgements, Introduction, Background, Research Aim and Objectives, Literature Review, Customer Behavior, Customer Loyalty, Complaint Handling, Methodology, Methodological Philosophy and Approach, Data Collection, Access and Ethical Considerations, Results and Analysis, Descriptive Statistics, Hypothesis Testing, Conclusions and Research Limitations, Conclusions, Research Limitations, References, Bibliography.
700 1 _aGousios Christos
_98967
942 _cDS
999 _c8660
_d8660