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020 _a9780760383179
040 _aGR-AtMCL
_bgre
_dGR-AtMCL
_eAACR2
100 _aPeters, Allan
_910160
245 1 0 _aLogos that last:
_bhow to create iconic visual branding/
_cby Allan Peters.
260 _aBeverly, MA:
_bRockport,
_c2023.
300 _a208 p.:
_bill.;
_c26 cm
520 _aAuthor Allan Peters is an award-winning graphic designer whose expertise in logos and rebranding has been tapped by major media outlets, including The New York Times and CNN. In this landmark guide for designers and brand strategists of any level, Peters distills his knowledge and experience from over two decades of designing for top brands such as Google, Amazon, Disney, Target, and Nike, as well as personal passion projects.
650 0 _aBusiness
_99977
650 0 _aMarketing
_99976
942 _cBK
999 _c9963
_d9963