Business Research Projects / Second Edition
Business Research Projects / Second Edition
- 2nd
- Thomson, 1995
- 314
This book provides a clear guide to planning and undertaking a business research project. Preface, Getting Started, Introduction, The Purpose and Objectives of a Project, Choosing a Topic, Standards of Assessment, Getting Organized for Takeoff, Key Issues in Depth, What is Research Anyway, The Role You're In, Reviewing and Using the Literature, A Guide to Empirical Work, Planning Empirical Work, Methods and Techniques, Semi-Structured and Open-Ended Techniques, Fully Structured Techniques, Further Techniques, Writing It Up, Bibliography, Glossary, Subject Index.
412636506
This book provides a clear guide to planning and undertaking a business research project. Preface, Getting Started, Introduction, The Purpose and Objectives of a Project, Choosing a Topic, Standards of Assessment, Getting Organized for Takeoff, Key Issues in Depth, What is Research Anyway, The Role You're In, Reviewing and Using the Literature, A Guide to Empirical Work, Planning Empirical Work, Methods and Techniques, Semi-Structured and Open-Ended Techniques, Fully Structured Techniques, Further Techniques, Writing It Up, Bibliography, Glossary, Subject Index.
412636506