Business Research Projects / Second Edition
Material type:
TextPublication details: Thomson, 1995Edition: 2ndDescription: 314ISBN: - 412636506
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
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MC Athens Campus Library | 650.072 JAN (Browse shelf(Opens below)) | 1 | Available | 9780000010414 |
This book provides a clear guide to planning and undertaking a business research project. Preface, Getting Started, Introduction, The Purpose and Objectives of a Project, Choosing a Topic, Standards of Assessment, Getting Organized for Takeoff, Key Issues in Depth, What is Research Anyway, The Role You're In, Reviewing and Using the Literature, A Guide to Empirical Work, Planning Empirical Work, Methods and Techniques, Semi-Structured and Open-Ended Techniques, Fully Structured Techniques, Further Techniques, Writing It Up, Bibliography, Glossary, Subject Index.
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