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Marketing / Concepts and Strategies

Marketing / Concepts and Strategies - 8th - Houghton Mifflin Company, 1993 - 886

An Analysis of Marketing Opportunities, Product Decisions, Distribution Decisions, Promotion Decisions, Pricing Decisions, Marketing Management, Selected Applications.

An Analysis of Marketing Opportunities, Product Decisions, Distribution Decisions, Promotion Decisions, Pricing Decisions, Marketing Management, Selected Applications.

ISBN: 395629659

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Marketing / Concepts and Strategies