Continuous Consumer Market Measurement
Continuous Consumer Market Measurement
- 1989
- 170
A general introduction to market measurement and the processes involved. Preface, Introduction, Retail Panels, Consumer Market Measurement Panels, Regular Interval Surveys, Conclusion, Bibliography, Index.
852643136
A general introduction to market measurement and the processes involved. Preface, Introduction, Retail Panels, Consumer Market Measurement Panels, Regular Interval Surveys, Conclusion, Bibliography, Index.
852643136