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Contemporary Marketing Research / Fourth Edition

Contemporary Marketing Research / Fourth Edition - 4th - South-Western, 1999 - 862

This book offers everything from project proposals and links to online academic journals to career information. An Introduction to Market Research, Creating a Research Design, Data Acquisition, Data Analysis, Market Research in Action, Comprehensive Cases, Statistical Tables, Glossary, Index.

ISBN: 538885076

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Κατάλογος Βιβλιοθηκών Mediterranean College

Contemporary Marketing Research / Fourth Edition