Κατάλογος Βιβλιοθηκών Mediterranean College

Entrepreneurship and Small Business Management in the Hospitality Industry

Entrepreneurship and Small Business Management in the Hospitality Industry - Elsevier - Butterworth Heinemann, 2009 - 294

This book takes an intuitive step - by - step progression through each stage of the entrepreneurial process: context, theoretical perspectives and definitions; Concept to reality; The business plan; Growth and the future. Context and Theoretical Perspectives and Definitions, Indigenous and Ethnic Entrepreneurship: A Cultural Perspective, Entrepreneurs and Small Firm Ownership, Creativity and the Entrepreneurship, Innovation and Opportunity and Protection, The Feasibility Analysis, The Family Business: Who's to Bless and Who's to Blame?, Hospitality and Commercial Homes and Entrepreneurship, Preparing a Business Plan, Leadership and the Entrepreneur: ''I'm Right Behind You Leading the Way'', Growth: The Harder I Work the Luckier I Get, References, Index.

9780750684484

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