Managing Innovation / Integrating Technological, Market and Organizational Change
Material type:
TextPublication details: John Wiley & Sons, Ltd, 2005Edition: 3rdDescription: 582ISBN: - 470093269
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
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MC Athens Campus Library | 658.5/14 TID (Browse shelf(Opens below)) | 1 | Available | 9780000013460 |
This book is an established best-selling text for MBA, MSc and advanced undergraduate courses on management of technology, innovation management and entrepreneurship. Managing For Innovation, Taking a Strategic Approach, Establishing Effective External Linkages, Building Effective Implementation Mechanisms, Creating the Innovative Organization, Assessing and Improving Innovation Management Performance, Index.
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