Κατάλογος Βιβλιοθηκών Mediterranean College

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Researching Tourist Satisfaction / Issues, Consepts, Problems

Contributor(s): Material type: TextPublication details: Rouledge, 1995Edition: 1stDescription: 318ISBN:
  • 415101581
Summary: An accessible introduction to both the theory and the practice of tourism research. Acknowledgements, Introduction, Research Values, Research Design - An Overview, Tourist Satisfaction - Concepts and Research Issues, Attitudes and Measurement, Qualitative Research, Quantitative Research and Questionnaire Design, The Implementation of the Questionnaire, Coding Data and Obtaining Descriptive Statistics, The Significance of Mean Scores, Analyzing Categorical Data, Correlations and Multiple Regression Analysis, Factors and Clusters, Final Words, Appendices, Notes, References, Index.
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Item type Current library Call number Copy number Status Barcode
Books MC Athens Campus Library 338.4/791/072 RYA (Browse shelf(Opens below)) 1 Available 9780000027498

An accessible introduction to both the theory and the practice of tourism research. Acknowledgements, Introduction, Research Values, Research Design - An Overview, Tourist Satisfaction - Concepts and Research Issues, Attitudes and Measurement, Qualitative Research, Quantitative Research and Questionnaire Design, The Implementation of the Questionnaire, Coding Data and Obtaining Descriptive Statistics, The Significance of Mean Scores, Analyzing Categorical Data, Correlations and Multiple Regression Analysis, Factors and Clusters, Final Words, Appendices, Notes, References, Index.

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