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European Cases in Strategic Management

Contributor(s): Material type: TextPublication details: Chapman & Hall, 1995Description: 436ISBN:
  • 412486008
Summary: This unique collection contains 21 case studies in strategic management written and developed at Europe's leading business schools. Preface, Introduction, Entering the Business of Business Integration, Digital Equipment Corporation International: Competing Through Co-operation, DRG Plastic Films: The European Stretch Film Industry, Note for the Major Appliance Industry in 1988, Info service: Strategic Decision Making Simulation, International Distillers and Vintners, Note of the European Airline Industry, Scandinavian Airlines System in 1988, Sports: Challenge and Response in Post-Communist Poland, Storehouse, Taurus Hungarian Rubber Works: Implemented a Strategy for the 1990s.
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This unique collection contains 21 case studies in strategic management written and developed at Europe's leading business schools. Preface, Introduction, Entering the Business of Business Integration, Digital Equipment Corporation International: Competing Through Co-operation, DRG Plastic Films: The European Stretch Film Industry, Note for the Major Appliance Industry in 1988, Info service: Strategic Decision Making Simulation, International Distillers and Vintners, Note of the European Airline Industry, Scandinavian Airlines System in 1988, Sports: Challenge and Response in Post-Communist Poland, Storehouse, Taurus Hungarian Rubber Works: Implemented a Strategy for the 1990s.

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