Foundations of Corporate Success / How Business Strategies Add Value
Material type:
TextPublication details: Oxford University Press, 1993Description: 418ISBN: - 019828781X
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
Books
|
MC Athens Campus Library | 658.4/012 KAY (Browse shelf(Opens below)) | 1 | Available | 9780000033246 |
Browsing MC Athens Campus Library shelves Close shelf browser (Hides shelf browser)
List of Tables and Figures, Corporate Success, The Structure of Strategy, Adding Value, Business Relationships, Co-operation and Co-ordination, Relationships and Contracts, Distinctive Capabilites, Architecture, Reputation, Innovation, Strategic Assets, From Distictive Capabilities to Competitive Advantage, Markets, Mergers, Sustainability, Appropriability, The Value of Competitive Advantage, Appendix: Added Value Statements, Compettive Strategies, Pricing Positioning, Advertising and Branding, Vertical Relationships, The Strategic Audit, The Industry, The Firm, The Nation, The Future of Strategy, A Brief History of Business Strategy, Conclusions, Glossary, Bibliography, General Index.
List of Tables and Figures, Corporate Success, The Structure of Strategy, Adding Value, Business Relationships, Co-operation and Co-ordination, Relationships and Contracts, Distinctive Capabilites, Architecture, Reputation, Innovation, Strategic Assets, From Distictive Capabilities to Competitive Advantage, Markets, Mergers, Sustainability, Appropriability, The Value of Competitive Advantage, Appendix: Added Value Statements, Compettive Strategies, Pricing Positioning, Advertising and Branding, Vertical Relationships, The Strategic Audit, The Industry, The Firm, The Nation, The Future of Strategy, A Brief History of Business Strategy, Conclusions, Glossary, Bibliography, General Index.
There are no comments on this title.