Copy That: a Truckload of Formulas, Formats, and Checklists for Effective Copywriting/ Eric D. Nelson

By:

Nelson, D. Eric

Material type:

TextPublication details: Eric D. Nelson, 2025Edition: 1st edISBN:

9798289680945

Subject(s):

Summary: Copywriters and communicators: If you’ve ever stared at a blinking cursor wondering how to start a headline, write a call to action, or format a social media ad that actually performs, you’re not alone. And you don’t have to wing it. Copy That is a practical, accessible guide for anyone who writes copy professionally—or wants to write efficiently and effectively. Whether you’re an early-career marketer, a communications student, a freelance writer looking to level up, or a seasoned pro who loves refreshers and reminders, this book gives you the formulas, frameworks, and checklists you need to write high-performing copy across dozens of formats.

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	MC Athens Campus Library	659.132 NEL (Browse shelf(Opens below))	Συλλογή προσωπικού	9780000099600

Copywriters and communicators: If you’ve ever stared at a blinking cursor wondering how to start a headline, write a call to action, or format a social media ad that actually performs, you’re not alone. And you don’t have to wing it.
Copy That is a practical, accessible guide for anyone who writes copy professionally—or wants to write efficiently and effectively. Whether you’re an early-career marketer, a communications student, a freelance writer looking to level up, or a seasoned pro who loves refreshers and reminders, this book gives you the formulas, frameworks, and checklists you need to write high-performing copy across dozens of formats.

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Κατάλογος Βιβλιοθηκών Mediterranean College

Copy That: a Truckload of Formulas, Formats, and Checklists for Effective Copywriting/ Eric D. Nelson