Promotional Culture / Advertising, Ideology and Symbolic Expression
Material type:
TextPublication details: Sage Publications, 1991Edition: 1stDescription: 214ISBN: - 803983913
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books
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MC Athens Campus Library | 659.101 WER (Browse shelf(Opens below)) | 1 | Available | 9780000016416 |
A critical reflection - both cultural and sociological - on the impact of advertising on the shaping of contemporary culture. Preface and Acknowledgements, Imaging Commodities, Advertising as Ideology, (Re-)imaging Gender: The Case of Men, (Re-)imaging Technology: The Case of Cars, Advertising Media and the Vortex of Publicity, Promotional Politics, The Promotional University, The Promotional Condition of Contemporary Culture, Bibliographic References, Index.
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