Consumer Behavior / Buying, Having, and Being Fourth Edition

Contributor(s):

Solomon Michael R

Material type:

TextPublication details: Prentice Hall, 1999Edition: 4thDescription: 586ISBN:

130812552

Summary: Preface ,Consumers in the Marketplace, Consumers as Individuals, Consumers as Decision Makers, Consumers as Subcultures, Consumers and Culture, Glossary, Indexes.

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Item type	Current library	Call number	Copy number	Status	Barcode
Books	MC Athens Campus Library	658.8342 SOL (Browse shelf(Opens below))	2	Available	9780000013088

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Preface ,Consumers in the Marketplace, Consumers as Individuals, Consumers as Decision Makers, Consumers as Subcultures, Consumers and Culture, Glossary, Indexes.

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Consumer Behavior / Buying, Having, and Being Fourth Edition

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