Mediterranean College

Κατάλογος Βιβλιοθηκών Mediterranean College

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Services Marketing / Integrating Customer Focus Across the Firm

Contributor(s): Material type: TextPublication details: Mcgraw Hill Book Company, 2009Edition: 5thDescription: 708ISBN:
  • 9780071263931
Contents:
Preface, Focus on the Customer, Understanding Customer Requirements, Aligning Service Design and Standards, Delivering and Performing Service, Managing Service Promises, Service and the Bottom Line, Cases, Index.
Summary: Preface, Focus on the Customer, Understanding Customer Requirements, Aligning Service Design and Standards, Delivering and Performing Service, Managing Service Promises, Service and the Bottom Line, Cases, Index.
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Preface, Focus on the Customer, Understanding Customer Requirements, Aligning Service Design and Standards, Delivering and Performing Service, Managing Service Promises, Service and the Bottom Line, Cases, Index.

Preface, Focus on the Customer, Understanding Customer Requirements, Aligning Service Design and Standards, Delivering and Performing Service, Managing Service Promises, Service and the Bottom Line, Cases, Index.

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